Thursday, 7 October 2010
Wednesday, 6 October 2010
Performance Videos
Beyonce - If I was a Boy
The effects in this video which represents the saddness and the hurt which she feels. And you truely understand the feeling which she feels and the words that she is saying. The black and white theme helps the audience with the feeling and the emotion of the song. I would like to include this effect in my movie because I think it would be a good way to portray the emotion of the song which I have choosen. The tone is similar to the song which I have choosen and this is why I would like to include this feature in my music video.
Christina Aguilera - The Voice Within
This video was shot in one take and one film and this is extremely effective and clever. The effect of the black and white illustrates the inspiration which she is trying to show. There is a cirling affect within this video which I would like to try and incorperate into my own video. I would try and do this with a chair and someone holding the camera steady this would be shot in the studio. I think this would create the same effect which I want to portray, but also it matches the song smoothly.
Eminem - When I'm Gone
This shot is the same shot or similar to one which I would 
like have in my music video. It is very effective to show that the emotion from the writing of the words onto a piece of paper to put it into a song. It is a perfect way to express the true feeling behind the song and it helps to explain the song and the narrative behind it.
This shot has an effect which I like which I would like to include in the shots which are about the narrative. It helps to demonstrate the idea she is looking back on the past. But also the shot is in colour which I'd also like to use in my video.
Shania Twain - When You Kiss Me
This outfit in this video is the type of outfit which would like to have in my video. Its a casual outfit but its also quite sexy at the same time. I think it helps to indicate the atmosphere which it is trying to show. Although, the emotion will be different within my video here she is cheerful whereas in my video she will be angry and sad. But its the kind of outfit which you will have around your house and thats what I would like to have within my video.
Justin Bieber - U smile
This video is similar to how I would like to intercut narrative with a performance base video. Although the majority of the video is performance base there is a narrative behind the storyline and this is seen closely linked with the song. It is a clear and simple way to show the full effect of the song and how to connect with the audience in more ways than just one. The video should be a way which the audience can connect with the song and feel the words by watching. I would like the audience of my video to feel like this.
Monday, 4 October 2010
Performance Video Characteristics
As I enter into the planning stages of my music video I need to decide on a video genre of the video. Its important that the video is related to the song the emotion which I try to portray. Therefore, I have decided that a performance video would be the most interactive and personal genre which would show the fully emotion. Hence, looking at a range of performance videos will highlight key characteristics which I will need to include in my video in order for t to be successful.
While this is not the same genre as my peice of music, it is a performance based video and displays a range of emotion through the visuals. There are many close ups of the band and them playing their instruments, but also as the group as a whole. When their is close ups of the lead singer you can see into his eyes and that is a strong and in depth emotion he is feels. Its important for the audience to feel the same way which the performer feels about the song and the words behind the song. It won't work if the song doesn't show the right emotion. There are snaps of the secrets between the close ups of the band and it is related straight to the song, and I think this is a key characteristic which I would like to include within my video. It works so that the whole video isn't just about the band and its about the meaning behind the song.
Now this video is a completely different music genre to the previous song, but it a a performance video. In this video, there are snap shots from a narrative of a story because that is what the song requires in order for it to work and be successful. Their is a range of locations within this video unlike 'Dirty Little Secret' and I will need to take into consideration which one would be most approprite to my song. As this is an R&B song, I saw that there were more close ups of her face and her body to attract a mass audience. Furthmore, within in the video she has used a well known and admire actor, Wentworth Miller, to consume the female audience to watch her video. This would be difficult for me, but I could incooperate a narrivitve if it matched my song.
Again, in comparison this video is a different performance video and is based one lead charcter and the camera is like following him as he goes around him street to trains to escalators. A key moments in the song there are specific shots which highlight the lyrics and the emotion. As there isn't a lot happening in the video it presents the emotion through the dull colours and lighting. There are no bright colours in the video and video is quite plain and it focuses on the emotion of the song forcing the audience to listen to the words and what the band is trying to say.
Goodwins Conventions
Lady GaGa - Just Dance
Relationship between the lyrics and the visuals
In the opening verse there are key moments when the song lyrics match up to the visuals. The lyrics are;
Can't find my drink o man
Where are my keys?
I've lost my phone, phone.
And from these screen shots they suttly amplify the lyrics to portray what shes saying with the actions. As we go through the first verse up to the chorus there are many ways which the lyrics are illustrated by the visuals. Melina Matsoukas, the director, has helped to represent the lyrics with other people doing the actions and not just Lady Gaga. This doesn't mean that Lady Gaga is not seen in the video much because she is as it is a performance video and dance video. The visuals enhance the idea of the song as its a pop/club song so there is a lot of dancing and there are iconic symbols such as the disco ball which is directly linked with dancing and clubs. There are two types of dancing in the video, non cheorographed and cherographed, as this is Lady Gaga's first video she has to make an impression and she is doing so by be a singer and a dancer.
Relationship between the music and the visuals
The base and beat of the music are key moments when the dancing takes place. This correlation with the lyrics as well because the words are saying 'just dance' and the dancing begins on the beat of the music.
Also nearer the end of the music she plays the keyboard at the same time that it is being played in the music background. Mostly there is a correlation between the lyrics, music and visuals as it is an upbeat tone and song and needs to encourage what the song is saying. This video is well edited as well with a few effects for example near the end when the beat becomes more jaggered it speeds up and there are a range of frames together fast.
Music genres have their own video style
This Video clearly mirrors the dance/pop music genre which dancing and a large crowd of people in one place. However, unlike most pop/dance videos this is set in a house rather than a club which is unusual but it creates a more fun and lively atmosphere as the audience can assume they know each other and they are more like friends. Iconically, there are a range of outfits and Lady Gaga, in the video, is wearing a lot of sparkle and glitter which further indicates the pop/dance genre. There is a lot of interaction with the oppisite sex as well which in a common trait in dance/pop videos and their is some sexy dancing within this video.
Lots of close ups of the Artist for the Record Label
Interscope Records is the record company which she recorded with. There are a range of close ups, from when she is a room singing with a microphone to being outside in a mini pool. She is at the front of the dancing and she is where the audience see her. She is in the middle of the screen alot so the audience immediately are drawn to her and her strange outfits catch the attention of the audience further making her the center of the whole video.
Star develops her own star iconography
Now days Lady Gaga is known for her crazy, wild and bizarre videos. Her oldest song, I think,have ranged causing her to create her own star image. She is known for wearing strange outfits for example turning up at the 2010 MTV music Video awards wearing a Meat outfit. She has created her own fan base and her own style which is replicated amoung her videos.
Intertexuality
Lady Gaga is never unique and this is seen through her one of a kind videos. I persoanally can't find many links between her videos and many other different texts. She creates her own style and this is reflected in her videos. Thus concluding there isn't much obvious intertexuality.
